Grow With Us

The Covery

The Covery Wellness Spa is a wellness center franchise in Orem, Utah offering advanced treatments like cryotherapy, infrared therapy, and other services to promote relaxation, recovery, and overall well-being. Their mission is to help clients rejuvenate their bodies and minds through a comprehensive wellness experience.

Elements Included

Graphic styled like a periodic table element for Reputation management (rm)
Graphic styled like a periodic table element for Search Engine Optimization (So)
Graphic styled like the periodic table element for Social media (Sm)
Graphic styled like a periodic table element for Paid Media (Pm)

Client Impact

About

The Covery Wellness Spa is part of a growing franchise, providing cryotherapy, infrared therapy, and other treatments aimed at recovery and relaxation. Their Orem location is dedicated to enhancing health and vitality through cutting-edge wellness services. 

Challenge

The Orem location needed to build awareness for its grand opening and VIP Week promotion. Past ad campaigns had underperformed, pre-sales were lacking, and the spa needed a stronger online presence to connect with potential clients and drive membership sales. 

Solution

  • Optimized and updated Google Business Profile with revised description, photos, weekly posts, and product updates
  • Connected GBP to Synup for 75+ directory listings
  • Created branded materials for review generation
  • Designed and launched Meta ad campaign with A/B tested landing pages
  • Added 153 leads to GoHighLevel CRM for follow-up campaigns

Key Results

  • 373 average GBP profile interactions over three months
  • Peak month: 89 Google Business Profile clicks in November
  • 900 website page views from Meta ads
  • 153 high-quality leads collected and added to CRM for nurturing

Student Impact

Est. Timeframe

3 months

Est. Student Salaries

$2,700

Est. Time Spent

180 Hours